Case Study 02 — Editorial & Publishing
The Change Companies
Vice President of Publishing / Creative Director
Publishing That Reached Millions
Role
VP of Publishing / Creative Director
Scope
Editorial · Design · Production · Teams
Publications
500+ Directed
Reach
20M+ People Worldwide
Overview
Directed creative strategy and publication development for evidence-based educational and behavioral health resources used worldwide.
The Challenge
Translate complex educational content into engaging, accessible publications that drive understanding and behavioral change.
The Approach
- —Led creative direction across hundreds of publications
- —Managed design teams and production workflows
- —Developed editorial and visual storytelling systems
- —Collaborated with authors, researchers, and stakeholders
Results
Directed concept development for 500+ publications
Supported products reaching more than 20 million people worldwide
Served 4,000+ agencies and organizations
By the Numbers
500+
Publications directed
20M+
Readers reached worldwide
4,000+
Agencies and organizations served
Next Project
HM Creative Services